Gen Z in the Workforce

Graduation 2016 is upon us and the ambitious graduates of Generation Z are gearing up to enter the workforce. Generation Z has a very different approach to their futures – one that’s practical, meaningful and balanced. For a clear idea of what our future workforce looks like, here’s a very informative info graphic by Richard Madison, Marketing Executive Brighton School of Business and Management

Generation Z is the generation born between 1994 and 2010. The first wave will be entering the workforce later this year in 2016. More than three out of four believe that they will need to work harder compared to past generations to have a satisfying and fulfilling professional life. They are jaded from the recession and many suffer from student loans.

Yet, they are also even more entrepreneurial, loyal, flexible and realistic in their approach to careers compared to Millennials. They choose opportunities for growth and work-life balance over salary, when choosing what company to work for. Like Millennials, they will seek mentors at the beginning of their careers.

In terms of career aspirations, one in three want to become managers in the next five years. When it comes to technology they are heavily reliant on it and nine in ten of them say they would be upset if they had to give up their internet connection. Even though they are highly connected through technology, their first preference for communicating with their managers is in person with over 51% of them preferring this communication method and they value opportunities for advancement the most in the workplace. For more insights, have a look at this infographic created by the Brighton School of Business and Management.



  1. […] predecesora respecto a sus condiciones profesionales. Según datos extraídos de los artículos “Gen Z: The New Grads Entering the Workforce in 2016” y “39 of the most interesting facts about generation Z.” tres de cada cuatro Centenialls creen […]

  2. […] shortly, the Brighton School of Business and Management has used the research to put together an infographic showing employers what they can expect from the new, tech savvy […]

  3. […] They are socially aware and engaged. Gen Z’s are aware of social issues and even more focused than Millennials on having jobs that impact the world. […]

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