Below are some of the most informative reports and media about Generation Z that I’ve found. Check back often, as new Gen Z material is getting published every day.

Agency Reports & White Papers
Mediakix LA Top 12 Statistics About Gen Z 
Center for Generational Kinetics – 2017 State of Gen Z
Kantar MillwardBrown – Move Over, Gen Z is Here 2017
Sapient – Generation Z: Rules to Reach the Multinational Consumer
Sparks & Honey – Meet Generation Z, Forget Everything You Learned About Millennials
Altitude – Gen Z:  The Future of Higher Education
Omelet – Wake Up:  A Strategic Intel Report on Gen Z
POPSUGAR. – 11 Characteristics of Generation Z

Gen Z Media
Cassandra Daily
Social Media Marketing Trends 2017 by DreamGrow
Engage: Teens by MediaPost
We Are Generation Z (blog)

Gen Z Articles (quoted in most) – The Zeitgeist of Gen Z (a personal interview)
knowledge@wharton – Millennials on Steroids: Is Your Brand Ready for Generation Z?
Business of Fashion – Tapping Generation Z
NY Times – Luxury Retailers Seek a Way into Generation Z
Business Insider – Where Generation Z Shops
Business Insider – Social Media is Killing Traditional Retailers


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