Here’s How Generation Z Is “Living Their Best Life”
While many of us struggle with inflation in our daily lives, savvy Generation Z consumers are finding ways to live the life they want on the limited budgets of those just starting their careers. Sofia is a 24-year-old college graduate sharing a one-bedroom apartment in New York City with two roommates. Working hybrid for an […]
Three Lifestyle Trends Driven By Generation Z
Three Lifestyle Trends Driven By Generation Z Featured in Brainz Magazine Written by: Nancy Breiling Nessel, Executive Contributor Altruistic consumers of Generation Z are accelerating the growth of three emerging lifestyle trends: “Good Vegan”, “Sober Serious” and “Mental Fitness”. Generation Z is a global generation of 2 billion young adults born between 1997 and 2010. […]
The Commencement Speech That Generation Z Deserves to Hear
I’ve spent the past few weekends attending live and virtual graduation ceremonies for many friends and family. These resilient graduates who are members of Generation Z (the generation born from 1997 to 2010) overcame so many challenges over the past couple of years. They have pioneered monumental changes in society. Thus, I began […]
Nostalgic Fashion Trends Popular Among Generation Z
While attending zoom school for the past couple of years, Generation Z has been on TikTok bringing back fashion trends based on lifestyles reflective of better times. The result is counterculture movements like ‘cottagecore’ and fashion trends based on aesthetic inspirations from yesteryear which represent a life that is more secure and optimistic. The need […]
Generation Z Wants Their Brands To Be Transparent, Not Their Lingerie
Generation Z’s commitment to feminism and body empowerment is turning up everywhere and I think it’s fabulous. Now the dominant consumer segment with $143 billion in buying power, Generation Z will restrict their engagement to brands that are committed to shared values of inclusivity, transparency and body empowerment and at last, major brands are listening. […]
How to Make College 2021 One of the Wisest Years of Your Life
For me, college truly was an experience that was one of “the best four years of my life.” So, when I interviewed students about their college experience during the pandemic, I realize they need help with turning this “maybe not the best year of my life” into one of the wisest years of your life. […]
Which Colleges are “Getting Reopening Right” and Why?
The college community is three weeks into fall semester 2020 and the pandemic performance results thus far range from alarming to somewhat comforting… for those fortunate few. My college kids (and students in my research circles) are back on campus. Almost every day we exchange stories about their life under the pandemic, a strange new […]
How to Survive Learning Remotely at CoronaCollegeOnline
Days away from the hoped-for fall semester, college students and their parents remain trapped in a conundrum that’s been brewing all summer. While some bravely move into dorm rooms, others are ditching loaded Bed Bath and Beyond carts after abrupt announcements that their school has rolled back plans for in-person education. Coronavirus cases among college […]
“A Day in the Life at Corona College, Fall 2020”
In less than six weeks, as many as two-thirds of the country’s college students may physically return to campus. Truly, no one knows what to expect for these very “social” creatures. Just this week, the Ivy League schools and many other colleges announced fall “plans” containing scenarios for which no student (or parent) can realistically […]
A Day in the Life at Corona College, Fall 2020
In less than six weeks, as many as two-thirds of the country’s college students may physically return to campus. Truly, no one knows what to expect for these very “social” creatures. Just this week, the Ivy League schools and many other colleges announced fall “plans” containing scenarios for which no student (or parent) can realistically […]
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